Healthcare 201

Healthcare 201

Date: May 27, 2026
Time: 4:00 PM – 6:00 PM
Location: Serendipity Labs
(5440 W 110th St Suite 300, Overland Park, KS 66211)

Speakers: 
Amie Teske & Romy Carlson | Echelon Collective

Moderator:
Dick Flanigan, President | Digital Health KC

Program: Enterprise Selling in the AI Era

The software market is shifting, and the “SaaSpocalypse” is fundamentally changing how technology is bought and sold. With the rise of AI agents transforming traditional SaaS models, the old healthcare sales playbook is breaking down. Simply having a CRM and relying on outdated outreach methods is no longer enough to break through the noise and close complex enterprise deals.

Join us for a focused Healthcare 201 session designed to cut through high-level theory and zero in on execution. This panel is dedicated to delivering the most immediate, practical steps your company can take right now to make tangible progress in a rapidly evolving market.

Hear directly from health tech growth experts Amie Teske and Romy Carlson of Echelon Collective, alongside Dick Flanigan, President of Digital Health KC. Together, they will break down what is actually working on the front lines of healthcare sales today.

Key Takeaways:

• Navigating the “SaaSpocalypse”: Understand the current enterprise software landscape and how AI is rapidly shifting buyer expectations and procurement cycles.
• Rethinking the CRM: Discover how modern teams are actually using CRMs and AI tooling to actively drive deals forward, rather than just functioning as data entry logs.
• Actionable Next Steps: Walk away with immediate, practical tactics to refine your Go-To-Market strategy, nurture complex deals, and drive sustainable revenue progress.

• Founder Stories 
• Digital Health Company Showcases 
• Lessons from Rising Entrepreneurs 
• Regulatory Environment and Reimbursement 
• Leadership, Technology, and Go To Market Strategies 
• And More! 

In partnership with: